explore

Show up when your town searches.

Plain-English SEO for businesses that sell locally. Fixed prices, honest promises, no monthly mystery work.

plain english

What local SEO actually is.

When someone in Loughborough types "best café near me" or "plumber Quorn" into Google, three things decide whether your business shows up: your Google Business Profile, the words on your website, and your reviews. Local SEO is the work of making all three of those work properly, in your favour.

It's a smaller, more winnable fight than the SEO big brands play. You don't need to beat Amazon for "shoes." You need to beat the other six trades in your town for "boiler repair LE12." Most local businesses have never properly set it up, which is exactly why a bit of focused work moves the needle.

I'm a one-person studio in Quorn. I do local SEO the way I do everything else: plain English, fixed price, weekly updates. No black box, no monthly retainer where you can't tell what got done.

the offer

Setup once, kept sharp.

A one-off setup that gets the foundations right, plus optional monthly monitoring if you want me to keep an eye on it.

the local SEO setup

A proper foundation, set up once, done right.

Google Business Profile claimed and optimised. On-page SEO across your existing site: title tags, meta descriptions, headings, image alt text, internal links. Local schema markup added. Citations checked. First round of content written for your top three service areas. You get a written report at the end showing exactly what was done and what to do next.

Includes 1 round of revisions + a written 12-month plan.

£495 one-off
Get this set up
keep it sharp, monthly

Monthly monitoring and improvements.

Tracks your local rankings for the keywords that matter. Catches Google Business Profile issues before they cost you visibility. One content improvement per month, written and published. Quarterly review of what's working and what isn't. Bundled into Care Plus, so you get hosting and analytics too.

Part of the Care Plus plan. Cancel any time.

£119 /month (Care Plus)
See Care plans
straight-up

No honest agency can promise you Google rankings. Google's algorithm changes every week, your competitors move, your reviews accumulate or don't. What I promise is the technical foundations are correct, the work I do is documented and visible, and you'll always know exactly what's been done in your monthly report. If after six months we're not seeing improvement, we'll have a real conversation about why and what to change.

what good looks like

What you can realistically expect.

No fake metrics. Honest timeline of what changes when, based on the work itself rather than promised results.

within 30 days

Foundations live

Your Google Business Profile is set up properly: right photos, opening hours, services, clean local description. You start appearing in the map pack for searches in your town. First reviews start coming in via a request flow we set up together.

within 90 days

Visible signals

On-page SEO and schema markup live across your site. You're ranking on page one for at least one search phrase that matters to your business. Google Search Console is set up so we can both see exactly what searches you're showing up for.

within 6 months

Consistent visibility

You're showing up consistently in local searches for your main services. A body of reviews is building credibility. There's a service page on your site for each of your top three service areas. You're getting enquiries from searches you didn't even know existed.

before anything else

Free 30-minute audit of where you are now.

Send me your URL and I'll record a short Loom video walking through your current SEO setup. Google Business Profile, on-page basics, mobile speed, local search visibility.

Honest assessment, no sales pitch. You'll know exactly what's broken and what's working before you decide whether to spend anything.

✓ Got it. I'll send your Loom audit within 48 hours.
how it works

Three steps, no retainer trap.

Setup work is one-off because the work is one-off. Ongoing monitoring is monthly because the work is ongoing.

01

Audit and prioritise

I record a free Loom walking through your current setup. We talk about which 2 or 3 things will move the needle most. No commitment.

02

Set the foundations

£495 one-off covers Google Business Profile, on-page basics, schema, and first round of local content. Written report at the end.

03

Keep it sharp (optional)

Monthly monitoring and improvements via Care Plus £119. Cancel any time. The setup work stands on its own without this.

five questions

The SEO ones I get most.

More general questions are on the homepage FAQ. Below: the ones specific to local SEO.

How long until I see results?

Local SEO moves slowly. Some changes (Google Business Profile fixes) show up in days. On-page SEO usually takes 4 to 8 weeks to settle. Real ranking changes take 3 to 6 months. Anyone promising faster is lying.

Do I need a new website?

No. Local SEO works on whatever site you already have, as long as it's not catastrophically broken. If it is, I'll tell you in the free audit and we can talk about rebuilding.

What about backlinks?

For most local businesses, backlinks aren't the priority. Your time and money are better spent on Google Business Profile, on-page work, and reviews. If your site genuinely needs a backlink push, I'll tell you. I won't sell you a backlink package because they're mostly junk.

Will you do my Google Ads?

No. I do organic local SEO only. Google Ads is a different specialism and you're better off with someone who does that full-time. I can recommend two people locally if you want.

Why £495 one-off, not monthly?

The setup work is the setup work. Once it's done, it's done. Charging you forever for work that was done once isn't fair. Ongoing monitoring is monthly because the work is ongoing.

Do you guarantee a page-1 ranking?

No. Nobody can. Anyone who guarantees rankings is either lying or planning to deliver them via spammy tactics that will hurt you long-term. I guarantee the work is done properly and documented. The rankings follow when the work is right.

plain promise

I won't take you on as an SEO client until I've shown you exactly what's wrong and why, in writing. If after the free audit you think someone else is a better fit, that's fine. I'll wish you luck and recommend them if I know one.

see it built

SEO needs a real site to live on.

Two concept builds showing what I'd deliver alongside the SEO work. Both have local SEO baked in from day one.

Want to show up? Let's audit it first.

Free 30-minute walkthrough of your current setup, no commitment. You'll know more about your SEO in 30 minutes than most agencies will tell you in three meetings.

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