For electricians · Midlands
This trade is bought on accreditation and tidy work. NICEIC up top with a line on what it means, consumer-unit photos that look like the van's organised, and a quote form that filters the timewasters.
Nobody can judge the wiring, so they judge everything around it. The badges, the tidy board, the named reviews. That's the shortlist decided.
That's why this page leads with proof, and so would the site I'd build you. The badges do the talking before you do.
This is Copper & Line Electrical, a concept I built to show the standard. Hover it and it walks through itself.
Each badge with one line on what it commits you to, and a link where a customer can check it. Checked beats claimed.
Tidy consumer units and neat runs. Customers can't judge the wiring, so the tidiness carries the verdict.
A photo and a postcode before anyone drives anywhere. The serious enquiries sail through and the rest filter themselves.
The repeat side of the trade, treated like the business it is: renewal dates tracked, certificates sent to the agent.
Copper & Line is a concept, not a real firm. Yours gets built on your accreditations, your boards, your patch.
A site gets the enquiry. These three run underneath it, and every one is a small build.
Today
Every landlord's EICR has its own renewal date, held in your head, a notebook or a spreadsheet from three vans ago. Miss one and the letting agent finds an electrician with a system.
What I'd build
A renewal tracker that nudges the landlord and you before each EICR is due, books the visit and files the certificate. Repeat work that renews itself.
Ask about thisToday
The work's done by five, the paperwork isn't. Notes and photos sit on the phone until they become an evening job, and the evening job becomes a backlog.
What I'd build
A job log that takes photos and a few notes on site and writes the record for you. The paperwork's done when the van door shuts.
Ask about thisToday
Every certificate gets found, attached and emailed to the landlord or the agent by hand. Then someone asks for a copy of one from two years back, and the hunt starts again.
What I'd build
Certificates issued, stored and shared automatically, with agents able to fetch their own copies. Nobody digs through sent items again.
Ask about thisIf you want the numbers for your own setup, I'll build you a proper ROI on the jobs worth doing. If you've lived these three, that's the point.
Most trades take the subscription: nothing upfront, one monthly amount, and the website stops being a winter job that never happens.
The electrician's site done properly. Accreditations up top and explained, the board gallery, named reviews and the photo-first quote form, hosting and care bundled.
Start with StarterThe site plus the paperwork. The EICR tracker, the job log and automatic certificates: the jobs above, built in. We'll agree the exact mix on the call.
Start with StandardFifteen minutes on the phone and I'll tell you what I'd build, what it costs, and whether it's worth doing at all. If your current site just needs the badges moving up the page, I'll say so.